Wonderfully Silly
Wonderfully Silly
Visual Identity & Packaging Design
Commissioned by Nikki Neervens
2025
A brand that started out with a small range of herbal teas and tonics, yet at its heart is so much more.
It’s also about community, living with nature, organising gatherings, tea ceremonies and living life wonderfully silly.
A new custom handmade typeface shapes the foundation of the new visual identity. A typeface born from handwritten lettering. A slow, manual process demanding patience and precision. Starting small and intimate, every letter was drawn by hand. An existing typeface was traced with a black marker.
Scanned and digitally manipulated the shapes are scaled up and turned into big, bulky, voluminous letters.